High-value jobs deserve better than guesswork.
Windows, doors, kitchens, bathrooms, solar, heat pumps and extensions. Long sales cycles and big tickets mean knowing which channel brings the buyers matters more than ever.
How Call Tracked helps home improvement firms
- Revenue tracking ties signed contracts back to the first call and the channel that started it
- Lead scoring separates serious buyers from early researchers
- Customer journeys show the pages and visits behind each enquiry
- Qualified calls go to Google Ads and Meta so campaigns find more buyers
Interested in an air source heat pump for a 3-bed semi in Harrogate. Asked about the Boiler Upgrade Scheme grant. Wants a survey next week.
Long journeys, big tickets
A new kitchen or a solar installation is rarely a first-visit decision. People research for weeks, visit your site several times and often call after seeing an advert for the third or fourth time. Customer journeys show which channel started the conversation and which closed it, so you do not cut the campaign that is quietly filling the top of your funnel.
Follow the money
Two campaigns can produce the same number of survey requests and very different revenue. With revenue tracking connected to your CRM or entered by hand, you see contracts signed and their value by channel, and Google Ads can bid for value rather than volume.
Finance and grant questions
AI tags calls that mention finance, grants or schemes such as the Boiler Upgrade Scheme, so you can see demand for each and brief your sales team.
Can my canvassing or showroom team see their own calls?
Yes. Give each team or showroom its own numbers and logins showing only their calls.
See your first tracked call today.
14 days free, no card needed. Start with two numbers, and all six when you add a card. Most people are set up within ten minutes.