Call tracking for automotive

MOTs, services and sales, tracked by source.

Independent garages, bodyshops, tyre centres and dealerships. Separate sales from service, see which marketplace listings work and route each call to the right team.

A call routing flow. If the business is open, the call rings the office and then a mobile, with a short whisper saying where the call came from. Out of hours, the caller hears a message and their voicemail is transcribed and emailed.CallerOpennow?YesNo1. Ring the office2. No answer in 20s: ring your mobileWhisper: “Google Adscall, new customer”Out of hours messageVoicemail transcribedand emailed to you

How Call Tracked helps garages and dealers

  • Route sales and service calls to different teams
  • A number on each marketplace listing so you see which drives enquiries
  • AI picks out make, model and registration where mentioned
  • Answer-rate reports for the sales floor and the workshop
Channels we usually track
AutoTraderGoogle AdsGoogle Business ProfileFacebook MarketplaceWebsiteLocal radio
AI outcome tags, ready set up
Sales enquiryMOTServicePart exchangeFinanceBodywork quote
EXAMPLE AI SUMMARY

Sales enquiry. Asked if the 2021 Golf is still available, has a part exchange. Wants to view on Saturday. From AutoTrader.

Sales and service are different businesses

A dealership's sales calls and workshop calls come from different channels and need different people. Give each its own numbers and routing, and report on them separately. You will see what each marketplace listing and campaign brings to each side of the business.

Marketplace listings

Vehicle marketplaces are often the biggest marketing cost for a used car dealer. A tracking number on each listing shows exactly how many calls each one produces, so you can compare platforms properly.

Workshop capacity

Answer-rate reports show when the workshop phone goes unanswered. Missed-call text-back can point callers to online MOT booking.

Can we track calls for each vehicle?

For marketplaces that show your number per listing, use a pool of numbers and we will record which listing each call came from.

See your first tracked call today.

14 days free, three numbers included, no card needed. Most people are set up within ten minutes.